Christmas shapes the business year and for many businesses, determines whether they’re going to end up in the black or the red for any given year. So most of the articles in this Christmas business collection focus on what you can do to increase sales through this critical festive season.

But of course, sales is not what Christmas is all about. It’s also about connecting with the people around us, giving thanks and celebrating, so you’ll also find articles about Christmas business traditions and business gifts – Click here for everything you need for your business to make the most of the Christmas season.